What is spotify music3/2/2024 listeners, advertisers and content creators. Spotify effectively addresses the pain points of its people and delivers worth to all three target segments, i.e. Geographically speaking, the superpowers dominate worldwide usage, with The United States of America and The United Kingdom heading the list. The age demographics can be further explored through the following table:Īs far as gender demographics are concerned, Spotify usage can be attributed to 56% male members and 44% female members. Therefore Spotify essentially finds the Gen Z and Millenials a lucrative segment for their offerings. The Swedish on-demand audio streaming service caters majorly to students and young professionals.Īccording to Statista, young professionals aged 25-34 contribute to the most significant user segment of Spotify, seconded by the student segment accounting for listeners aged 18-24. Users are the exclusive audience for Spotify they are the listeners and viewers of the labelled and original content available on the platform.Īdvertisers may be free or premium users, agencies, educational institutions, brands or businesses that use the platform to reach audiences and fulfil their objectives.Ĭontent creators are the podcasters and artists that create original content and air it online through the platform. Based on the purpose of usage, Spotify targets listeners, advertisers, and content creators.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |